Marketing and websites for restaurants, bars and venues in Lignano
Full tables, even when tourists don’t know you.
In summer, people looking for somewhere to eat in Lignano check Google Maps, photos and reviews, often in German. We look after everything they see before they sit down: Google profile, menus in three languages, social media and website.
Public prices, plus VAT. One dedicated contact.
01
More calls from the map
02
Reviews with replies
03
Menus in three languages
04
Photos that make people hungry
05
Correct hours, holidays too
06
Events and evenings promoted
07
Bookings without commission
08
Promotions on quiet days
09
Social media kept up to date
10
One dedicated contact
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Sound familiar?
What people looking for a meal see
The food is great.
Online, nobody can tell.
Many venues in Lignano work brilliantly but come across badly online. These are the problems we see most often.
Google Maps
Dark photos and wrong hours.
They’re the first thing people see when they search “restaurant” on the map. If the place looks closed, or dull, tourists go next door.
Reviews
An unanswered complaint, right at the top.
A negative review left alone weighs more than ten compliments. Readers check whether you reply, and how.
Menu
The German menu, translated on a phone.
Baffling dish names, unclear allergens. Guests order less, or don’t come in at all.
Off-season
From September, empty tables.
Locals don’t know you’re open or what you’re putting on. Without communication, the off-season stays quiet.
What you need, what it costs.
01 / Get found
A well-kept Google profile and reviews.
Set-up €190, then €99 a month: hours, photos, menu and posts always up to date, and a reply to every review in the language it was written in.
02 / Foreign guests
Menus in German and English.
Menus, wine lists and price lists in German and English from €120, written the way native speakers write. With the graphics kit, from €390, we lay them out too, with a QR code.
03 / Communication
Social media, ads and a clear website.
Social media from €390 a month, campaigns for quiet days from €190 a month, photos from €450. And a website with your menu, one-tap calling and WhatsApp, from €1,200.
One reply can be worth a table.
People choosing where to eat read the reviews, and above all the replies. A stock reply convinces nobody, a specific one does. Drag the line and see the difference.
Tell us about your reviews ↗Before
Sorry, it was a very busy evening.
After
You’re right, on Saturday the fried fish arrived lukewarm. We’ve changed how dishes leave the kitchen: do come back, dessert is on us.
Foreign guests · DACH market
German tourists choose on their phones.
Austrians and Germans search Maps in their own language, read the reviews and check the menu before walking in. If they find everything well written in German, they trust you. The same goes for English.
D
Germany
A
Austria
CH
Switzerland
IT
Frittura di calamari e gamberi
Pescato dell’Adriatico, con polenta morbida.
DE
Frittierte Calamari und Garnelen
Fang aus der Adria, mit cremiger Polenta.
EN
Fried squid and prawns
Caught in the Adriatic, served with soft polenta.
Not the same dish translated: the same dish, described the way a local would describe it.
Our approach
A few steps, one contact.
We start with what brings in the most customers in the shortest time, usually the Google profile, and only add the rest if it’s needed.
01 / 04
We look at your venue online
Google profile, reviews, menu, social media and website, the way a tourist sees them. If you like, with the pre-season check-up for €190.
02 / 04
We fix the basics
A complete profile, good photos, correct hours and the menu in three languages. That makes a difference from the very first week.
03 / 04
We keep you visible in season
Posts, events and offers on social media and Google, plus campaigns to fill the quieter days.
04 / 04
We keep the off-season alive
Themed evenings, special menus and promotions for locals, through social media and, if useful, a newsletter to your customers.
FAQs
Before we start.
The questions restaurant and bar owners ask us most. If yours isn’t here, drop us a line.
All services and prices ↗Where’s the best place to start?
Almost always the Google profile: that’s where people already in Lignano find you when they’re looking for somewhere to eat. Straight after that, the menu in German and English.
Do I really need a website?
Not always. For many venues a well-kept Google profile with menu and photos is enough. A website is worth it if you want to take bookings, promote events or handle group and party enquiries.
Do you handle table bookings too?
No, they stay with you or your booking system. We make sure booking, calling or messaging you on WhatsApp is easy from Google, social media and your website.
Do you work with bars and beach clubs?
Yes: bars, ice-cream parlours, pizzerias, kiosks and beach clubs. The method is the same, the priorities change.
Human + SI.
Today, the first taste happens on a phone.
One dedicated contact looks after your venue, from the menu to the reviews.
No call centres or tickets: you always speak to the same person, who knows Lignano and its season. If you change the menu or plan an evening, you know who to message.
Contact
Tell us about your venue.
Send us your venue’s name as it appears on Google. We’ll take a look and a real person will reply, with a first practical opinion.
Lignano Sabbiadoro · Friuli Venezia Giulia